Just 15 minutes from Hamilton, this established community of Binbrook offers the ease of small-town living with the conveniences and variety of an urban centre. The target market for this bedroom community is the established professional couple (38-50) with older children; a refined and sophisticated buyer. Thus, styling the Allure model home with a high-end European influences was the chosen direction.
The design language for the interior was chosen to compliment the concept of the model home’s exterior. With the homes designed to be reminiscent of classic Victorian architecture, traditional and dramatic elements were utilized in the interior, paired with a more modern, urban aesthetic. The furniture stylings takes cues from the 20’s and 30’s with a nod to fashion (houndstooth, plaid and stripes), modernized by the oversized Tom Dixon beat pendant lighting, paired with grey washed oak furnishings. Chanel stitching is featured on the living room sofa, a theme repeated subtly throughout.